LA BIOSTHETIQUE INTERNATIONAL in Paris
Founder Marcel Contier made Paris the spiritual home of the LA BIOSTHETIQUE brand and ethos over 50 years ago, a fact celebrated with the glittering formal opening of the LA BIOSTHETIQUE INTERNATIONAL headquarters in an incredible building at the heart of Paris.
"Every day the eyes of the international fashion community fall on this beautiful place - the Place Charles de Gaulle in the heart of Paris. Trends are
born here and top designers reside here. I am proud
to present you with a large and important piece of the firm's history and to welcome you to the new seat of
LA BIOSTHETIQUE INTERNATIONAL in Paris."
Managing Director, Siegfried Weiser welcomed over 400 selected guests to the new premises of
LA BIOSTHETIQUE INTERNATIONAL in the Rue de Tilsitt with these resonant words. The sumptuous offices are just meters from the legendary Place Charles de Gaulle and the world famous Champs Élysées.
The opening of the new building took place during the Mondial Coiffure Beauté trade fair where the brand had a large and elegant stand presence. The 150 year old building has been respectfully and sumptuously renovated to blend charm, functionality and Parisian Chic.
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